Ivan Seidenberg has held a key leadership role at Verizon since 2000 (Anonymous, 2011). In his leadership role, Ivan Seidenberg led Verizon into a global network and Verizon transformed its network into a national industry (Anonymous, 2011). Ivan Seidenberg is sixty-three years old and has a bachelor's degree in mathematics and a master's degree in business administration (Anonymous, 2011). Prior to working with Verizon, Ivan Seidenberg served as president and CEO of NYNEX and Bell Atlantic (“2010 Fortune 500,” n.d.). Ivan Seidenberg created Verizon by combining Bell, NYNEX, GTE and MCI. He also created Verizon Wireless by combining Bell Atlantic, GTE, and Vodafone Air Touch (Anonymous, 2011). Ivan Seidenberg served as Co-CEO in 2000, then became CEO in 2002 and then Chairman in 2004. In 2007, former President GW Bush appointed Ivan Seidenberg to the National Security Telecommunications Committee (Anonymous, 2011 ). In June 2010, President Obama appointed Ivan Seidenberg to the Presidential Export Council (Anonymous, 2011). Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an original essay The Export Council advises the President on how to promote U.S. exports, jobs, and business growth. State of diversity within the DiversityInc organization. ranked Verizon Communications first in diversity in 2009 (“Corporate Responsibility,” n.d.). Verizon was also recognized for recruiting and retention, ranking No. 2 among companies that participated in DiversityInc's survey. In 2010, Verizon fell to 11th place in diversity rankings according to the Diversity NC survey (“DiversityInc top 50 Companies for Diversity,” 2011). DiversityInc looks at 4 categories for ranking companies. These categories are; CEO commitment, human capital, corporate and organizational communications, and supplier diversity (“DiversityInc top 50 Companies for Diversity,” 2011). DiversityInc started its list in 2001. The diverse company review is subjective and applies only to companies participating in the survey. Verizon has attempted to distinguish itself from other companies by being an inclusive company that supports its employees and expects tolerance of differences. The success of Verizon's culture and business model is attributed to the top down leadership style that Ivan Seidenberg has applied within the organization. Philosophy Ivan Seidenberg created an organizational philosophy of; what we do makes a difference (“Corporate Responsibility,” n.d.). Ivan Seidenberg believes his organization must use technical, financial, and intellectual resources to make a difference in communities (“Corporate Responsibility,” n.d.). The current organizational philosophy is to expand their accessibility and implement faster and better broadband connectivity in our communities. Ivan Seidenberg created a philosophy at Verizon that technology and innovation will transform communities and even individuals (“Corporate Responsibility,” n.d.). Strategies The strategy used by Verizon is very simple and elementary. They believe that investing will create opportunities. Invest not only in capital products, broadband and secure fibre, but also invest in employees. Verizon has a diverse employee base, low turnover, and excellent employee benefits (“Corporate Responsibility,” n.d.). Ivan Seidenberg supports his active military employees, and if they are deployed, Verizon will pay the difference in their salaries (“Corporate Responsibility,” n.d.). The strategy of investing in their employees has paid off for Verizon as they reported a.
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